Looking for a professional accountant in North Carolina? Zera Accounting is currently welcoming new clients throughout Wilkes and Yadkin Counties. As a faith-based accounting firm with over 20 years of experience, we provide comprehensive financial services to help your business or personal finances thrive.
Now Accepting New Clients
We're expanding our practice to serve more clients throughout North Carolina, and including:
Wilkes County
- Wilkesboro
- North Wilkesboro
- Ferguson
- Moravian Falls
- Brushy Mountains
- Cricket
- Boomer
- Traphill
Yadkin County
- Yadkinville
- East Bend
- Jonesville
- Boonville
- Arlington
- Hamptonville
- Buck Shoals
- Center
1. Understanding the Difference: Accounting vs. Bookkeeping
When seeking financial professionals, it's important to understand the distinction between accounting and bookkeeping services. While both are essential for financial management, they serve different purposes and require different levels of expertise.
Bookkeeping Services
Bookkeeping focuses on the fundamental tasks of recording and organizing financial transactions. This includes:
- Recording daily transactions
- Managing accounts payable and receivable
- Reconciling bank statements
- Maintaining the general ledger
- Processing payroll
- Basic financial report generation
Accounting Services
Accounting takes your financial data to a higher level, providing analysis and strategic guidance:
- Financial statement preparation and analysis
- Tax planning and preparation
- Business strategy development
- Financial forecasting
- Risk assessment
- Compliance management
- Advanced financial reporting
At Zera Accounting, we offer both services, ensuring comprehensive financial management for your business or personal needs.
2. How to Choose the Right Accountant
Selecting the right accountant is a crucial decision that can significantly impact your financial success. The process requires careful consideration of several key factors and asking the right questions during your initial consultation.
Essential Qualifications to Consider
Professional Credentials
Look for certified professionals with active licenses and ongoing education. Our team maintains licenses in all 50 states and regularly updates their professional knowledge through continuing education. Ask potential accountants about:
- Their current licensing status
- Professional memberships
- Continuing education practices
- Specializations or certifications
Industry Experience
Choose an accountant familiar with your industry or specific needs. With over two decades of experience, we understand the unique challenges facing different businesses. Important questions about experience include:
- How many clients do you serve in my industry?
- What specific experience do you have with businesses like mine?
- Can you provide industry-specific benchmarks?
- How do you stay current with industry regulations?
Communication and Availability
Your accountant should explain complex financial matters in terms you understand. Consider asking:
- How often will we meet to review my finances?
- What is your typical response time for questions?
- Who will be my primary contact?
- How do you prefer to communicate with clients?
- What is your policy for after-hours emergencies?
Important Questions to Ask
About Services
- What specific services are included in your basic package?
- How do you handle additional services beyond the basic package?
- Can services be scaled up or down as needed?
- Do you provide both accounting and bookkeeping services?
- What technology platforms do you use?
About Fees
- How do you structure your fees?
- Are there separate charges for phone calls or emails?
- Do you bill hourly or have fixed-rate packages?
- What additional costs should I anticipate?
- Do you offer payment plans?
About Working Together
- How will you help me reach my financial goals?
- What is your approach to tax planning?
- How do you handle deadlines and time-sensitive matters?
- What is your process for resolving disputes or concerns?
- How do you protect client data and maintain confidentiality?
Red Flags to Watch For
Be cautious if a potential accountant:
- Cannot clearly explain their fee structure
- Seems hesitant to provide references
- Makes unrealistic promises about tax savings
- Is not forthcoming about their qualifications
- Shows poor communication during initial interactions
- Lacks professional liability insurance
Making Your Final Decision
After gathering information, consider:
- Do their values align with yours?
- Are you comfortable with their communication style?
- Does their expertise match your needs?
- Are their fees transparent and reasonable?
- Do they seem interested in your long-term success?
3. Services Available to New Clients
Business Services
- Tax planning and preparation
- Financial statement preparation
- Bookkeeping services
- Payroll processing
- Business advisory services
- Cash flow management
- Strategic planning
Individual Services
- Personal tax preparation
- Financial planning
- Investment guidance
- Retirement planning
- Estate planning
- Tax strategy development
4. Our New Client Process
Initial Consultation
We begin with a comprehensive meeting to understand your needs and goals. This allows us to create a customized service plan that addresses your specific situation.
Documentation Review
We'll review your existing financial records and previous tax returns to ensure a smooth transition and identify any immediate opportunities for improvement.
Service Implementation
Our team will implement agreed-upon services, establishing clear communication channels and expectations from the start.
Ongoing Support
We provide regular check-ins and updates to ensure your financial needs are being met effectively.
5. Frequently Asked Questions
What Information Do I Need to Become a New Client?
For businesses:
- Previous tax returns
- Financial statements
- Business formation documents
- Current accounting system information
For individuals:
- Previous tax returns
- Income documentation
- Investment information
- Major life changes in the past year
How Long Does It Take to Get Started?
Most new clients can begin receiving services within one week of their initial consultation.
Do You Offer Virtual Services?
Yes, we provide virtual services while maintaining our local presence in Wilkes and Yadkin Counties.
What Are Your Fees?
We provide transparent pricing based on the services you need. During your initial consultation, we'll provide a clear fee structure.
Get Started Today
Ready to work with a professional accounting firm that's accepting new clients? Contact Zera Accounting to schedule your initial consultation. Let us show you how our experience and expertise can help you achieve your financial goals.
Licensed in all 50 states | Over 20 years of experience | Faith-based company serving local communities